Dubrovnik facing mass tourism after welcoming 800,000 tourists

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The old town of Dubrovnik, a Croatian citadel widely praised as  the  jewel of the Adriatic, for decades is now facing mass tourism.

The crowds of tourists clog the entrances to the ancient walled city, a UNESCO World Heritage Site, as huge cruise ships unload thousands more daily.

People bump into each other on the famous limestone-paved Stradun, the pedestrian street lined with medieval churches and palaces, as fans of the popular TV series Game of Thrones search for the locations where it was filmed.

Dubrovnik is a prime example of the effects of mass tourism in Croatia, a global phenomenon in which the increase in people travelling means standout cites—particularly small ones—get overwhelmed by crowds. As the numbers of visitors keeps rising, local authorities are looking for ways to keep the throngs from killing off the town’s charm.

On a typical day there are about eight cruise ships visiting this town of 2,500 people, each dumping some 2,000 tourists into the streets. UNESCO warned last year that the city’s world heritage title was at risk because of the rush in tourist numbers.

It said that the extra attention, Dubrovnik gets from being a filming location for “Game of Thrones” combines with the cruise ship arrivals to create “a problem of epic proportions”.

Now the tourism management  advises  the travellers to visit other quaint old towns nearby: “Instead of trying to be one of the lucky ones who gets a ticket to Dubrovnik’s sites, try the delightful town of Ohrid in nearby Macedonia.” In 2017, local authorities announced a “Respect the City” plan that limits the number of tourists from cruise ships to a maximum of 4,000 at any one time during the day. The plan still has to be implemented, however.

But while on the one hand she pledged to curb the number of visitors, Vlasic noted with some satisfaction that this season in Dubrovnik “is really good with a slight increase in numbers”. The success of the Croatian national soccer team at this summer’s World Cup, where it reached the final, helped bring new tourists. Vlasic said that over 800,000 tourists visited Dubrovnik since the start of the year, a 6% increase from the same period last year. Overnight stays were up 4% to 3 million.

The cruise ships pay the city harbour docking fees, but the local businesses get very little money from the visitors, who have all-inclusive packages on board the ship and spend very little on local restaurants or shops.

The tourists disembarking from the cruise ships have only a few hours to visit the city, meaning they often rush around to see the sites and take selfies to post to social media.





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