τίτλος : At Golden City Gate Awards 2018, Sri Lankan Airlines hits a hat-trick!
Σύνδεσμος : At Golden City Gate Awards 2018, Sri Lankan Airlines hits a hat-trick!
At Golden City Gate Awards 2018, Sri Lankan Airlines hits a hat-trick!
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| SriLankan Airlines, Senior Manager Marketing, Saminda Perera with Wolfgang Jo Huschert, President of. SriLankan scores hat-trick at Golden City Gate Awards |
The National Carrier of Sri Lanka, the Sri Lankan Airlines, along with oneworld airline alliance, confirming once again, the global demand and innovativeness of its marketing communication endeavors and succeeded three awards at Golden City Gate Awards 2018 at ITB Berlin, the largest tourism trade fair of the world. The 18th edition of the awards had a jury of 40 members, judging 157 submissions, sent from 30 countries.
In the campaign category, SriLankan Airlines was awarded the ‘First Star’, for its Melbourne launch campaign “Two Cities, One Spirit.” Side by side, it also got the ‘Second Star’ in the same category, for its brand campaign in China themed “The Spirit of China, the Story of Sri Lanka.” The third, another ‘Second Star’, was conferred upon SriLankan for its video “The Largest Carrier to India” in the TV Cinema Spot category.
The airlines was highly praised this way for the second consecutive time at the Golden City Gate podium, having been the recipient of the ‘First Star’ for its destination video “Epic Journey of Sri Lanka on SriLankan Airlines” in the MICE Promotions category last year.
To quote Ajith Dias, SriLankan Airlines Chairman, “We at SriLankan Airlines are truly delighted to receive three prestigious awards at this year’s Golden City Gate Awards. This proves that our marketing communications endeavors have been universally accepted.”
To quote SriLankan Airlines Chief Commercial Officer, Siva Ramachandran, “We are truly honored to have our efforts recognized at the Golden City Gate Awards yet again. This award will be an inspiration for us to explore new avenues in creative conceptualization and the creation of unique content to take Sri Lanka to the world.”
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